File #: 18-0356 CRA    Version: 1 Name:
Type: CRA Report Status: Agenda Ready
File created: 6/3/2019 In control: Community Redevelopment Agency
On agenda: 6/11/2019 Final action:
Title: Creative City Collaborative 2ND Quarter FY 2018-19 A-Guide Report
Attachments: 1. Agenda Cover Report, 2. Exhibit A - CCC Q2 18-19
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TO: CRA Board of Commissioners
FROM: Lori Hayward, Finance & Operations Director
THROUGH: Jeff Costello, CRA Executive Director
DATE: June 11, 2019

Title
Creative City Collaborative 2ND Quarter FY 2018-19 A-Guide Report

Body
Recommended Action:
Recommendation
Receive and file.

Body
Background:
The CRA awarded the Creative City Collaborative (also known as Arts Garage) a $275,000 A-GUIDE grant, which represents 21% of CCC’s $1,285,500 budget. The A-GUIDE grant was awarded to support two programs: 1) The Line Up Music Program and 2) Discover Diversity Concert Series. Below are highlights from the Art Garage’s 2nd Quarter FY 2018-19 A-GUIDE Report ending March 31, 2019.

Program “A”: The Line Up Music Program
A-GUIDE Funding: $265,000 Program Budget: $1,224,500 % of Budget: 22%

The following outputs and outcomes exceeded annual expectations:
· 1,200 total attendees (102%)
· 75% of mainstage performers are from out of the area (111%)
· 30% of Attendees from out of the area (113%)
· 50% of attendees support local economy (142%)
· 30% of attendees support local economy (220%)
· 29% of performers from out of area (288%)

The following output fell below annual expectations:
· $2,000 Total sponsorship revenue (0%) -The Director of Alternative Programming is targeting local businesses and organizations that cater to the demographic targeted in their alternative programming.

Program “B”: Discover Diversity Concert Series
A-GUIDE Funding: $10,000 Program Budget: $61,000 % of Budget: 16%

The following output and outcome exceeded annual expectations:
· 40% of performers from out of the area (123%)
· 20% of performers taking the stage annually (285%)
· 30% of attendees support local economy (260%)
· Engage Teen Guild Volunteer group to help with marketing (500%)

The following output fell below annual expectations:
· $2,500 in new sponsorships to connect businesses with specific target markets (0%) - Engaging sponsors f...

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